A sandstone block built from lego, blending real objects with 3d prints (por Greg Petchkovsky)
Atari’s first hired artist, George Opperman, explained the logic behind his 1972 creation, the iconic “Fuji” Atari logo: “George tells us that the corporate logo basically represents a stylized letter ‘A’ to stand for ‘Atari.’ He did have an added inspiration in designing the symbol, though. Back in 1972, Atari’s claim to fame was ‘Pong,’ and George says the two side pieces of the Atari symbol represent two opposing video game players, with the center line of the ‘Pong’ court in the middle.” (vía Meaning of the Atari Logo - Neatorama)
Posted Octubre 11, 2012 at 10:24pm in technology videogames history design logo drawings dreams
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8 notas
The original 1951 Lego patent (now expired) specifies every possible dimension on its simple plastic bricks and tiny yellow dudes.
The drawings are unassuming lessons in axonometric simplicity. Elegant, serpentine call-out lines snake away from the Lego, pointing out details and measurements.
(vía The Unsung Art Of Patent Drawings | Co.Design: business innovation design)
Ventilador ideado y patentado por James Barron en 1837. Fuente: US National Archives
(vía El arte (perdido) de las patentes » Storyboard » Blogs EL PAÍS)
The Invisible Bicycle Helmet | Fredrik Gertten (por Focus Forward Films)
